Back to home

The comparison

Four ways to fill the seat.
One of them shows up.

Same workload, same 160 hours a month, twelve months straight. Here is what each option actually costs an agency, and what you get for it.

The freelancer

Option A

The freelancer

$35/hr

  • Briefed Monday. Replies Thursday.
  • You're client #6 of 5.
  • Rush fee for his own late work.
  • Explains the brand to him. Again.
  • Your files. His laptop. Forever.
The in-house hire

Option B

The in-house hire

$6,500/mo loaded

  • Three months to ramp. Eleven months to quit.
  • You pay 12. You get 8.
  • Laptop, software, benefits: yours.
  • Sick? So is your deadline.
  • Need more output? Hire again.
The ticket vendor

Option C

The ticket vendor

$2,500/mo

  • Ticket #48213. Status: open.
  • New editor every brief.
  • Revisions count as new tickets.
  • Style guide treated as a suggestion.
  • Their logo. Your client's screen.
Your Vixel specialist

Option D

Your Vixel specialist

From $6/hr

  • Same person. Every single brief.
  • Knows the brand by week two.
  • Revisions included, not invoiced.
  • Sick days, software, holidays: ours.
  • Free therapy after the client call 😂.

The math

Twelve months of the same work.

In-house hire
loaded annual cost
$78,000
Freelancer
160 hrs/mo at $35/hr
$67,200
Ticket vendor
subscription, shared team
$30,000
Vixel specialist
$6/hr, full time
$11,520

One of those is a rounding error on the others. It is also the one that shows up every single morning.

Side by side

What you get, honestly.

FeatureFreelancerIn-houseTicket vendorVixel Lab
Same person every brief
Works under your brand
48 hour turnaround
No payroll or software cost
Cancel month to month
Managed and replaced for you

Stop editing at midnight.

A dedicated specialist, matched to your niche, under your brand, from $6 an hour. Thirty minute call, no deck.